A perfect medical design attract potential medicinal firms, physicians and the masses by portraying trust, sincerity, customer care, reliability and most importantly – HOPE !
“Wherever the art of medicine is loved, there is also a love of humanity”. – Hippocrates
A good medical and pharmaceutical logo design should denote hope, trust, care and dependability. However, different specializations within the field of medicine may require different logo designs that are more relevant to the type of practice you specialize in. A neurosurgeon will benefit from a logo that illustrates a brain whereas a cardiologist may use the lines of an ECG test that will help depict the element of life. A good logo must be able to convey your specialization as well as the values of your practice.
Developing a logo that is able depict the true essence of your business is not child’s play. It requires the skills and expertise of a professional graphic designer.
You may come across free design templates for your logo design but they won’t be sufficient. They would be vague and generalized, not leaving much room for customization. A professional graphic designer on the other hand will create your logo from scratch with your requirements in mind so it will be one of a kind and designed exclusively for your brand.
For decades now the rod of Asclepius is associated with the Greek God for healing and medicine. A number of emergency services across the globe use this image as their logo and thus the viewer’s instantly understand that it is concerning medical healing. However modern images are created to have their own identity to stand out for the same purpose of healing and distributing medical aid within clinics and for Emergency Services.
The font you chose must show how serious and dedicated you are typically in this industry. If you choose to have curves in your typography, the impression denotes a calm, friendly and relaxed tone. On the other hand straight lines convey professionalism and deep regard.
There are psychological advances that a human being has made analytically towards certain colours. For Example: Black- Depicts night and elegance White- Denotes purity and cleanliness Red- Alarming, dangerous, excitement – colour of fire and blood. Orange- Warmth, energy and freshness. Blue- Water, skies, ice and tranquillity. Green- Grass (healing), nature, money
Some famous logo designs for you to be inspired from as for sure their awareness is across the globe.